Tata Xenon 2024

The Tata Xenon Pick Up 2025—sold in Sri Lanka in the same category as the Yodha 2.0—targets the commercial transport segment. Imported and supported by DIMO Lanka, the authorized distributor, it is positioned as an alternative to Japanese reconditioned trucks, whose prices have increased in recent years. Targeting small business owners, estate managers, and fleet operators, this truck prioritizes Return on Investment (ROI) over luxury. It keeps features simple and mechanical to deliver a simple, durable truck suitable for long-distance delivery routes, with owners reporting relatively low maintenance costs.