A marketing executive's responsibilities include:
Brand awareness: Developing and executing strategies to create brand awareness and loyalty
Market research: Identifying trends and opportunities, and researching customer needs, behaviors, and buying habits
Marketing campaigns: Planning and executing campaigns, including sourcing advertising, writing marketing copy, and producing creative content
Social media: Managing social media channels to build an audience
Events: Organizing and attending events to improve the organization's reputation
Sponsorships: Sourcing and securing sponsorships for relevant projects
Marketing materials: Preparing and distributing online and printed marketing materials
Budgets: Managing budgets
Reports: Generating reports for digital marketing campaigns and presenting them in an easy-to-understand format
Public relations: Managing public relations