We are seeking an experienced Digital Marketing Lead / Manager to drive our digital marketing initiatives, including Google Ads, social media advertising, and conversion rate optimization (CRO). You will develop and manage high-impact campaigns, optimize performance, and maximize ROI across platforms while collaborating with cross-functional teams and reporting to senior management. The role involves budget management, performance analysis, and mentoring junior team members. Experience in SEO strategiesQualifications:
• Proven experience as a Social Media Manager or similar role.
• Strong knowledge of social media platforms
• Experience with social media advertising tools like Meta Ads Manager.
• Exceptional writing and editing skills, with a keen eye for detail.
• Creative mindset with the ability to produce visually appealing content
Responsibilities:
• Develop and implement social media strategies aligned with the company’s goals.
• Manage and create content calendars for platforms such as Instagram, Facebook, LinkedIn, Twitter, TikTok, and others.
• Design and publish engaging posts, including text, images, videos, and infographics.
• Monitor, analyze, and report on performance metrics (engagement rates, follower growth, etc.).
• Collaborate with the content, design, and marketing teams to align strategies.
• Engage with the online community by responding to comments, messages, and user-generated content.
• Manage social media advertising campaigns, including budget allocation and A/B testing
