About AKARA
AKARA is a growing luxury real estate brand focused on how premium apartments are marketed, presented, and discovered online.
We’re not looking for someone to simply post content.We’re looking for someone who can build and manage a strong digital foundation that supports brand visibility, inbound demand, and long-term growth.
If you enjoy building structure around creativity, improving systems, and connecting digital work to real business outcomes, this role will suit you well.
*The Mission*
You will lead and scale AKARA’s digital presence across social media and the website and help turn it into a reliable, well-structured growth channel.
This is a hands-on leadership role combining strategy, execution, and team coordination.
*Key Responsibilities*
1. Social Media Leadership
* Own AKARA’s presence across Instagram, TikTok, Facebook, LinkedIn, and YouTube
* Plan and execute follower and engagement growth strategies (organic + paid support)
* Ensure content builds trust, supports the brand, and generates inquiries
* Define and manage content pillars: listings, lifestyle, education, behind-the-scenes, brand stories
* Track performance using clear metrics (reach, engagement, leads, conversions)
2. Content Strategy & Execution
* Lead content planning, ideation, and direction
* Maintain consistency in quality, tone, and messaging
* Work closely with video editors, designers, and photographers
* Convert property listings into strong, engaging digital content
* Stay updated on trends and adapt what fits the brand (not copy-paste trends)
3. Team & Workflow Management
* Coordinate content creators, designers, video editors, and external partners
* Set clear workflows, calendars, and basic SOPs
* Manage timelines, approvals, and quality control
* Ensure smooth execution from idea to publishing
4. Website, SEO & SEM Oversight
* Guide website content and structure to support lead generation
* Coordinate SEO basics (on-page, content optimization, local SEO)
* Oversee SEM / Google Ads coordination with specialists or agencies
* Ensure social, ads, and website work together as one funnel
5. Digital Improvement & Process Optimization
* Identify gaps or inefficiencies in current digital workflows
* Recommend and implement better tools, automations, or processes
* Improve coordination between marketing, sales, and operations
* Help move digital marketing from manual execution to scalable systems
* Approach digital growth with a business mindset, not just a marketing one
*You’re a Good Fit If You*
Have 3–5+ years of hands-on experience in digital marketing or social media
Have worked on growing brands, not just maintaining accounts
Understand how content, platforms, and data connect to business results
Are comfortable leading people, vendors, and processes
Have working knowledge of SEO, SEM, analytics, and websites
Are structured, proactive, and comfortable taking ownership
Can balance strategy with day-to-day execution
📩 Apply with examples of brands or accounts you’ve worked on and the growth you were responsible .
apply through "Apply Now" on this advert or send your CV to hr@akaraapartments.lk or WhatsApp to +94 77 663 5926.
