Apple 13-inch MacBook Air M4 Chip 16GB 256GB

Product Description

Apple introduces the new MacBook Air with the soaring performance of the M4 chip, a gorgeous new sky blue color

The worlds most popular laptop delivers more value than ever with greater performance, up to 18 hours of battery life, a 12MP Center Stage camera, and enhanced external display support all in its strikingly thin and light design

MacBook Air is by far the worlds most popular laptop, and today were giving everyone even more reasons to love it, including a big boost in performance with the M4 chip, a new Center Stage camera, and a beautiful new sky blue color, said Greg Joswiak, Apples senior vice president of Worldwide Marketing. a Combined with its thin and light, fanless design, all-day battery life, and the incredible capabilities of macOS Sequoia with Apple Intelligence, MacBook Air is unlike any other laptop, MacBook Air delivers more value to consumers than ever before, making this the perfect moment to upgrade or experience the Mac for the first time.

A Fresh New Hue: Hello, Sky Blue

Adding a new choice to the lineup of MacBook Air colors is the all-new sky blue. A beautiful, metallic light blue that creates a dynamic gradient when light reflects off of its surface, sky blue joins midnight, starlight, and silver to complete the brilliant array of color choices for MacBook Air. All color options, including sky blue, come with a color-matched MagSafe charge cable.

M4: Performance to the Next Level

With M4 in MacBook Air, everything from daily activities like multitasking between apps to more demanding tasks like photo and video editing is faster and more fluid. The M4 chip features a powerful 10-core CPU, an up to 10-core GPU, and support for up to 32GB of unified memory, making the new MacBook Air up to 2x faster than the M1 model.1 When compared to the fastest Intel-based MacBook Air, the M4 model delivers up to 23x faster performance.1 With battery life on the new MacBook Air up to 18 hours, Intel-based upgraders will get up to six additional hours, so they can get more done on a single charge.1 The powerful Neural Engine in the M4 chip, which accelerates AI-based tasks, is also up to 3x faster than on MacBook Air with M1, significantly increasing speed in tasks like automatically enhancing photos and removing background noise from a video.

Built for Apple Intelligence

MacBook Air is built for Apple Intelligence, unlocking exciting new capabilities that make Mac even more helpful and powerful. Users can explore creative new ways to express themselves visually with Image Playground, create the perfect emoji with Genmoji, and make their writing even more dynamic with Writing Tools. With new Siri improvements, users can move fluidly between spoken and typed requests to accelerate tasks throughout their day, and Siri can answer thousands of questions about Mac features and settings, with step-by-step instructions for how to do something on Mac. With access to ChatGPT seamlessly integrated into Writing Tools and Siri, users can choose to access ChatGPTs expertise so they can get things done faster and easier than ever before. Users can access ChatGPT for free without creating an account, and privacy protections are built in — their IP addresses are obscured and OpenAI wont store requests. Users can choose whether to enable ChatGPT integration, and are in full control of when they use it and what information is shared with ChatGPT.